As you can see on my side bar - I am now part of the Vice Blogging Network - which I'm very very pleased about! So - I thought I'd tell you about a cool collaboration Vice are doing with Nike - an i-Phone app called 'True City'. The app provides a unique and continuous urban guide to six European cities (London, Paris, Berlin, Milan, Amsterdam, and Barcelona), with suggestions on the latest venues, events and product launches sourced by Vice and Nike city insiders who are very much on the pulse of what and where's hot. The app utilises revolutionary i-Phone technology providing geo-tagged content in a real-time environment - making the app current and progressive.
The app also provides the additional benefit of social interaction and the chance to upload your own content. There is even the possibility of becoming a Nike insider yourself if your your cultural tidbits of the city's happenings impress the True City community. This app is a great opportunity for trend setters to communicate hidden treasures found in the multitude of possibilities that these six buzzing cities hold. So if you have an i-Phone and want knowledge on the latest additions to the ever increasing world of popular culture - download the app for free and help make the hidden visible. For information on the app, watch the video below.